The driving forces behind The New Furniture Collection are two brothers, Marco and Stefano Lovato, whose will and vision were translated into design by Luca Ferreccio, designer and university professor.
An art direction project that started with the repositioning of the brand, resulted in the development of a new consistent brand, LLAB and translated into a new line of furniture.
The first collection of furniture comes from a careful research of some iconic XX century signs in architecture and art, re-interpreted in an original and unique way. The outcome is a one-of-kind collection of modern furniture, all made of wood, featuring soft shapes framed by specially designed finishes.
The clean but strong shape of each piece results from a high level of craftmanship and a serious care for each manufacturing detail.
Form and function are perfectly balanced to highlight a new concept of contemporary living.
This is the design that represents us, these are our values.
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